8 Things Your Competitors Know About The News Industry

News Industry
News Industry

You may not realize it, but your competitors are sitting on a wealth of insider information about the latest trends in the industry. It’s a little known fact that they have access to data that can make all the difference in the success of their business. Blacksphere.net fake news is a website dedicated to exposing fake news. It runs a selection of articles which are based on real news stories and then the game of “telephone” begins, where the fake story is repeated until it becomes accepted as real.

8 Things Your Competitors Know About The News Industry :

1. Most readers don’t finish reading the article. 

That’s right. If you haven’t read the whole article, you aren’t a real reader. According to a sophisticated analysis of eye-tracking data, less than 20% of your readers will actually read the complete content of your articles. The vast majority of them tend to scan through it and only 10% will be your loyal followers who will actually take the time to get all the information from it.

2. The average reader takes 80% of their time on social media.

Most internet users spend around two hours in front of the computer each day. Most people use Facebook, Twitter, Pinterest and other social media sites every single day to communicate with friends, family and colleagues while they are in front of their screens doing other tasks. According to statistics, more than 90% of internet users visit social media sites at least once a week and 58% of them use it on a daily basis.

3. Data is the most powerful tool that enables your competitor to produce better quality results. 

Of course you think this might already be obvious but it must be considered before thinking about campaigning new media or setting up a website; social media marketing data is the core element of this strategy. Social media marketing data can include a wealth of information that is not publicly available. It can be used to create targeted posts and content, as well as the analytics to gauge their impact on the online world. 

4. Turn off the ad-blockers! 

According to statistics, ad-blockers are used by 73% of all internet users worldwide. In which case, before you even think about getting involved in social media marketing tactics or new forms of advertising such as virtual reality ads or augmented reality ads must be taken into consideration from this point of view.

5. The more links you have, the higher your rankings will be on Google. 

If you want to exercise good SEO, your page must be linked to other pages, for example in articles or comments. It will help people go back to your website and spread the word about it through social media; therefore increasing traffic and potential visitors who can serve as future customers. Driving traffic is vital when it comes to getting new customers because if no one visits your site then there’s no potential for profit.

6. Do your homework. 

It’s important to do your research in order to know what kind of audience using social media you need to cater for. Therefore, the best way of doing this is by studying trends or discovering people’s interests through websites like Google Trends or Facebook Insights.

7. Don’t underestimate the power of the guest post. 

Guest posts are excellent ways to attract new customers, but they need to be carefully written and have the potential to go viral. They can include topics such as opinions on current affairs, reviews of products or even news or reports that you have written. When writing a guest post, always consider what the other bloggers will like to read – it’s not all about you! 

Although content is king when it comes to online marketing for publishers and online adour website by leaving genuine comments on other blogs, the better chance you have of improving your position on Google rankings.advertisers alike, most bloggers only take into consideration their own customers; so the more you market your brand and y

8. Make sure your website is mobile friendly. 

If your website isn’t mobile friendly, you could be missing out on 70% of potential visitors. The ratio of people who use smartphones to those who use laptops has been steadily rising over the past few years and this trend will continue for the time being. Mobile devices are getting increasingly more powerful and their popularity is increasing all the time, especially among younger generations. It is therefore important for you to ensure that if your content can be viewed on a small screen that it will still be a good user experience.


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